in 2014 Toni Carroll started one of the very first online professional haircare stores in South Africa. The store 'Hair Today Hair Tomorrow' was started with the aim of providing quality, professional-grade products to the growing online shopping community.
After a few years of bringing salon-quality brands to the public, the astute businesswoman recognised a gap in the market: The need for a holistic approach to hair health. With this in mind, she began introducing ingestible health products to her platform. “At the time, hardly anyone else was doing this. I also didn’t want to sell just any products, they had to be made from only the finest grade ingredients,” says Carroll.
Founded in 2018, nutricosmetic brand My Beauty Luv was born out of a need for a professional-grade beauty supplement that targets the most sought-after areas of wellness: Anti-ageing, longevity and vitality. My Beauty Luv formulates unique, market-driven and related beauty and wellness supplements made with only the finest grade, raw materials. Key ingredients are sourced from reputable, industry leaders with claims backed by clinical trials and consumer proven results. All formulas are free from binders, fillers, preservatives, colourants, artificial flavours, chemicals and anything that's not real. Additionally, My Beauty Luv partners with the world’s leading international scientific institutes producing cutting-edge technology in the fields of beauty, health and wellness.
